Day 2 | Beginning at 11:25AM
Convincing new lines of business to think about automation as a strategic objective doesn’t have to be difficult. Organizations are already successfully scaling automation beyond a small automation team, and you can too. Join us to learn how to create a structured, scalable, and automated process to efficiently and effectively drive a culture of automation across your organization.
About the Presenter
Senior Director, Customer Journey Marketing
Laura is a seasoned business leader in technology ecosystems, leading marketing for developers, developer solutions, partners and Bot Store. Prior to joining Automation Anywhere, Laura led the business operations team to more than double the $500M Atlassian Marketplace. An expert at building thriving developer programs and scaling eCommerce, she also led marketing for 275,000 developers representing $2.3 B and 9 billion installs of apps and games from Google Play. She also ran eBay’s research product line, doubling YoY growth of their $10M business.